The threadbare quality of the prominent people of our age and the way they are managed is exposed with a wealth of sarcasm in this zany spoof on the promotion racket. The formula for success is extravagant conduct plus publicity, and Kim, a bizarre American, is determined to be a success. But all he has to offer is himself. . . . This is a lightweight comedy, but is done with great zest. Grotesque, ironical, mocking, aggressive.